Mitsubishi
Mirage has once again been recognized by IHS Automotive for having the
highest Model Loyalty in the Non-Luxury Traditional Sub-Compact segment
for the 2015 model year. This is the second consecutive year Mirage has
been recognized for its superior owner loyalty performance.
IHS
Automotive loyalty performance is determined when a household that owns
a new vehicle returns to market and purchases, or leases, another new
vehicle of the same make and/or model.
"The
Mitsubishi Mirage is one of the true hidden gems in the automotive
industry and this IHS award validates that claim," said Don Swearingen,
executive vice president, MMNA. "Mirage offers an unmatched package of
segment-leading fuel economy, attractive pricing and an industry leading
new vehicle and powertrain warranty. Our faithful owners understand and
appreciate the Mitsubishi Mirage."
Coming
off a record-breaking year where sales increased nearly 30 percent from
the previous year, the Mitsubishi Mirage is new for the 2017 model
year. Complete with a refreshed exterior design, improved performance
and the incorporation of Apple CarPlay™ and Android Auto™, the 2017
Mirage will continue to fill a need in the market for an affordably
priced vehicle for consumers to purchase.
